About COLAtoday

What:

COLAtoday is your resource for the best of what you need to know about Columbia, SC –
curated, condensed and delivered to your inbox and social feeds every weekday morning.

Why:

We think our community is pretty rad. Our goal is to aggregate the most important news, stories, words-on-the street, and local happenings and deliver them to you in an easily-digestible, fun-to-read package: COLAtoday. Our daily morning newsletter gives you what you need to know to have informed conversations in your community; our social media platforms serve engaging, top-notch content to bolster your dynamic, on-the-go lifestyle in Columbia; and our website pulls it all together, hosting original & contributor content and giving you the space to tell us what you think.

How:

How do we reach you? Newsletter, Social Media, and Website

Who:

COLAtoday is produced for the community by members of the community.

You

  • Young: 51% of our audience are 25-44-years old; 26% are 55+
  • Involved: 72% of our audience is recreationally active 5+ times per month (visits restaurants, parks, breweries; attends shows, events; etc.)
  • Educated: 89% hold a college degree and 30%, a graduate degree
  • Established: 42% have a household income $75,000-$150,000; 18% over $200,000
  • Gender: 66% of our audience is female; 33% is male

Us

Yes, we are real, live humans who live, eat, play, think, drink, work, laugh, make mistakes and
accomplish things in Columbia. (Drop us a note. We’d love to chat.)

  • Ryan Heafy

    Founder | Director Operations

    Process and systems engineering ninja. Born an entrepreneur, but college and a F500 aerospace manufacturing journey proved to be a valuable distraction prior to the launch of GVLtoday.

  • Ryan Johnston

    Founder | Director Product

    Creator of TOWN Magazine, Upstate Business Journal, and GVLtoday. From product definition to launch, these brands are leaders in their niche verticals in Upstate, SC. Previously, he co-founded Southern Tide and College Comfort.

  • Chloe Rodgers

    Engagement Editor

    Grammar nerd. Plant enthusiast, despite inadvertently killing them all. Always on the hunt for mozz sticks, wi-fi, used records + new adventures.

  • Beth McNamara

    Multimedia Producer

    Beth started listening to podcasts years before Serial. She is a 10-year follower and Patreon investor in MuggleCast. Her tendency to over-commit to anything that brings her joy led to her Gilmore Guys, Game of Owns and Gamecock Central Radio subscriptions.

  • Samantha Kingsmore

    Multimedia Producer

    She survives solely on coffee and cashews + considers herself a deviled egg connoisseur. Also obsessed with her dog – he's pretty much a human child, complete with his own closet.