Plus, USC and Google are hosting a free AI workshop.
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Editor’s Pick

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The Palmetto Bowl is always loud. | Photos by Clemson University + Jacob Reeves

Gamecock and Tiger fans will need to bring the noise this season — and according to On3, they already do. Williams-Brice Stadium and Memorial Stadium both made the top five loudest stadiums in college football, with USC edging out Clemson by just 0.8 decibels.

And on the field? USC enters the season ranked No. 13 in the 2025 Coaches Poll — its first Top 25 preseason ranking since 2014 — while Clemson landed at No. 6 with two first-place votes.

Here’s the top five loudest stadiums:

1. Neyland (Tennessee) – 137 dB
2. Williams-Brice (USC) – 133.6 dB (tie)
3. Husky (Washington) – 133.6 dB (tie)
4. Memorial (Clemson) – 132.8 dB
5. Tiger (LSU) – 130 dB

Many of you have attended games at both. Put your bias aside and weigh in.

Asked

Which stadium is louder on Saturday: Carolina or Clemson?

A. Go Tigers
B. Go Gamecocks
Sandstorm or Tiger Rag

Events

Wednesday, Aug. 6

Board Game Speed Dating | 7-9 p.m. | Savage Craft Ale Works, West Columbia | $30+ | Search for love over classic and new board games at this twist on speed dating — the event is aimed at people ages 25-39.

Comedy Night | 7-10 p.m. | DiPrato’s | $13 | Join host Donovan Stroud for comedy, featuring Kenny Stempien, Aaron Westberry, and Atlanta’s Tamar Rubin headlining.

Thursday, Aug. 7

Meeting Street Artisan Market | 4-8 p.m. | Interactive Art Park, West Columbia | Free | The market includes vendors selling original art, crafts, foods, and produce.

Latin Caravan | 7-10 p.m. | The Joint | Free | The Latin band performs jazz, salsa, merengue, bachata, cumbia, and even a little R&B.

Friday, Aug. 8

Mustard Service | 7 p.m. | New Brookland Tavern | $20 | The Miami “zest pop” band blends indie rock, bossa nova, and funk.

Saturday, Aug. 9

Accessibility Morning - Elephant and Piggie | 9-11 a.m. | South Carolina State Museum | Free | This provides access for families of children, teenagers, young adults, and adults who would benefit from a quieter, sensory-friendly, and disability-adapted experience at the museum.
See our full events calendar
Click here to have your event featured.

Community

Wondering how to keep the grandkids entertained?

Presented by Brookland Commons
Local grandparents can take advantage of so many grandkid friendly offerings around town
There’s no shortage of downtown spots that are perfect for entertaining the grands. | Photos provided by Brookland Commons
We know how much active Midlands grandparents love making special memories with their grandchildren. These spots are sure to be a hit for everyone:
  • Carraway Park: Clean and well-maintained, with ample accessible parking, spotless bathrooms, shaded pavilions, and fantastic play equipment for kids of all ages.
  • EdVenture Children’s Museum: A cool, air-conditioned indoor space with hands-on exhibits that let kids burn off energy while learning and exploring.
  • Local library branches: Quiet, safe, and free places where children can dive into new stories and play with toys they don’t have at home.
  • Riverbanks Zoo & Garden: A Columbia favorite that offers stroller rentals and plenty to explore — from quick visits to full-day adventures.
Thanks to its proximity to these downtown jewels, it’s no mystery why Midlands grandparents are eager to join this new community, Brookland Commons.
Learn more

News Notes

Outdoors

A two-acre park featuring a zip line, fenced-in playground, picnic shelter, and parking is set to open in early September near Old Chapin and Old Cherokee roads. Donated by the Wingard family, the land was recently annexed into town limits. (The State)

Open

Forged Physical Therapy recently celebrated the grand opening of its new location on Bower Parkway near the Regal Columbiana Grande theater. The clinic specializes in one-on-one, performance-focused rehab and training.

Tech

USC and Google will host a free AI workshop for local small business owners on Tuesday, Aug. 26 at 9 a.m. at the Pastides Alumni Center. Attendees will use Google-provided laptops during the session and receive hands-on guidance, plus complimentary parking and refreshments.

Theater

Unbound Dance Company will perform “Love Is Louder” on Friday and Saturday, Aug. 22–23, at 7 p.m. at the Lexington 2 Performing Arts Theater. The production features 75 dancers, original choreography, and explores themes of connection, resilience, and community.

Drink

Tilly’s, a new liquor store located behind the Salty Nut Cafe in Five Points, is now open in the former Pavlov’s location. The renovated spot sells wine and spirits.

Number

$25,000 — that’s how much Columbia-based Advent Innovations received from the SC Research Authority through a Demonstration Grant. The startup uses AI, robotics, and sensors to help farmers improve crop growth.

Traffic

Drivers near Blythewood Road will see new traffic patterns starting Monday, Aug. 11 as roadwork continues through fall. Westbound traffic will shift at the I-77 roundabout, while Community Road access will follow a timed lane schedule for Scout Motors and Public Storage vehicles. (WLTX)

Shop

20-50% off Stanleys, Adidas Sambas, Nike Pros, and On Clouds... we’re so there. Scroll through the back-to-school deals happening at DICK’s Sporting Goods right now.^

Job

Are you the one we’re looking for? We’re on the hunt for a sales-driven leader to help us land significant brand partnerships at a national scale as a Sales Executive. From a competitive benefits package to 401k matching, we’re a pretty amazing company to work for. Join our team and apply today.

Try This

Love checklists and analytics? We’re hiring an Advertising Coordinator to help us shine a spotlight on our partners. We offer an amazing benefits package, including competitive 401K matching and more. Apply now and help us make mornings smarter (and snappier).

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Games

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The fun doesn’t have to end here. After reading the newsletter, head over to our games page. Games refresh with new challenges every day at 6 a.m. from crossword puzzle to Sudoku to themed word search.
Let the games begin

The Wrap

Calling all emerging artists looking to develop their work — One Columbia is offering a shared downtown studio space as part of a year-long creative collective. If you’re 18+, a Columbia resident, and ready to grow your practice alongside other artists, apply by Sunday, Aug. 31.
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