Morning, COLA – Kayla here. Last week, our team got to visit Lowes Foods + taste wines from their brand new Sunmill Direct wine program, where the company’s globe-trotting wine purveyors bring back their favorite wine labels from around the world to Lowes Foods stores in the Carolinas every ~2 months. 🌏 There’s no membership and no fees – just international wines that you won’t see in other grocery stores.
Here’s how Sunmill Direct works and why you should #TryThis.
Experience:
Sunmill Direct wine program at Lowes Foods
What we tried (with pricing):
We went to our closest Lowes Foods and met Community Manager Kaitlin, who was a super helpful host. She walked us through Lowes Foods’ Sunmill Wines section to show us this month’s featured wines.
This month’s featured Sunmill Direct wines from the Languedoc-Roussillon region of Southern France
To kick off the new program, Lowes Foods is currently featuring four wines from the Languedoc-Roussillon region of Southern France. We tried all four:
1. Tavel Rosé Domaine des Carabiners
- Currently $19.99/bottle; $8/glass at select Lowes Foods Beer Dens ($4/glass on Wine Wednesday and Thirsty Thursday )
- Deep pink wine with soft, fruity aroma + lingering taste; with well-balanced roundness and acidity. Great year-round.
- Pairs well with everything from fish to spicy foods to dessert
- See the vineyard’s website
- Buy it from Lowes Foods
2. Cochon Volant Red 2018
- Currently $14.99/bottle; $7/glass at select Lowes Foods Beer Dens ($3.5/glass on Wine Wednesday and Thirsty Thursday)
- Deep red wine with glints of violet on the edges of the glass; offering fruity aromas with a hint of cherry. Notes of crushed raspberry and Burlat cherry for complex taste while well-balanced.
- Pairs well with duck breast, roast pork, roast beef + lamb chops
- See the vineyard’s website
- Buy it from Lowes Foods
3. Red Lirac Domaine des Carabiniers
- Currently $24.99/bottle
- Deep, powerful red wine with smoky notes + aroma of strawberry and spices.
- Pairs well with meat, charcuterie + soft cheeses
- See the vineyard’s website
- Buy it from Lowes Foods
4. Caizergues les Magnarelles
- Currently $19.99/bottle
- Ruby red wine with notes of cherries and red plums; offering complex flavor of spice + minerals with exciting freshness.
- Pairs well with grilled meat + pasta
- See the vineyard’s website
- Buy it from Lowes Foods
You can get these by the bottle in the Sunmill Direct section or online , or some by the glass in select Beer Dens (half-priced on Wine Down Wednesdays + Thirsty Thursdays).
Bonus: These wines will stay on sale for the remainder of their run as featured Sunmill Direct wines – and there’s also a current 20% off 3 bottles promotion running, as well. Check your local deals to keep tabs on additional sales.
Don’t miss:
Each Sunmill Direct flight is only available for a limited time + while bottles last. (Read: Don’t wait too long to stock up.) The program will change the region where the wines come from every ~2 months.
This month’s featured Sunmill Direct wines from the Languedoc-Roussillon region of Southern France
What we are still talking about:
Our personal favorite of the four bottles was the Cochon Volant, which translates to “flying pig.” Don’t be too impressed with our French – the label was a good clue.
Cochon Volant Red 2018, one of this month’s four featured Sunmill Direct wines
How you can experience this:
Head to the Sunmill Wines section of your nearest Lowes Foods and ask an employee to *direct* you to the Sunmill Direct wines. And don’t forget to treat yourself to a half-priced glass of select wines at the Beer Den on Wednesdays + Thursdays.
Kaitlin, a Community Manager for Lowes Foods, showing off her wine presentation skills
Things to know if you go:
- Experience: Sunmill Direct wines at Lowes Foods
- Website: https://lowesfoods.com/en/Sunmill-Direct-Italian-Wines
- Address: Find your nearest Lowes Foods here
- Social: Facebook | Instagram | Twitter
Cheers, COLA. Ⓟ