Support Us Button Widget
Sponsored Content

3 reasons why the Midlands has an edge in South Carolina

See how Columbia is growing with a new report from Elevate Midlands.

Sponsored by
A GIF showing people kayaking, women chatting, and a local artist in Columbia.

The Midlands is growing with more job opportunities, family-friendly spaces, and a great work-life balance.

Photos by Forrest Clonts + CHQ Productions

Table of Contents

Columbia is growing, and the latest Elevate Midlands report highlights just how much progress we’ve made. Here are three reasons why the Midlands is quickly becoming an even more ideal spot to live, work, and play:

💼 Workforce-ready

Through strong partnerships with the University of South Carolina’s medical school and programs like Create Opportunity Columbia, the Midlands is building a skilled workforce to meet the needs of high-demand industries.

👪🏻 Family-friendly

From new developments along the Riverwalk to a booming food scene and countless cultural events, Columbia offers families a great work-life balance. Plus, ongoing improvements like pedestrian-friendly spaces make it an ideal place for those seeking a stable community.

📊 Startup-friendly

The Midlands is a hub for business growth, with key investments in industries like automotive, healthcare, and manufacturing. Programs like Made with Cola Love support local entrepreneurs, creating a thriving economy where businesses can succeed.

Curious to learn more? Dive into the full 2025 report.

Get to know your city better

More from COLAtoday
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
This year’s theme, Harvesting Happiness, sets the stage for rides, foods, music, and competitions at the SC State Fair.
If you’re short on time this season, this may just be the perfect solution.
Dining in Columbia is always a fresh experience, with new restaurants popping up all the time — and more on the way.
From toddlers to retirees, explore local schools and programs that keep Columbians learning and playing music.
Check off each of these bucket list items to make the most of the fall season in the Midlands.
Make the most of the cooler weather with this list of the best local events and activities happening this fall.
Oktoberfest is almost here and luckily you don’t have to travel far to join in on the celebrations — we complied seven festivals in the Midlands to break out your lederhosen for.
Do you remember the 21st night of September? Join us on a trip down memory lane to see what was happening in Columbia this week throughout the years.
From rock and R&B to country and rap, some big tours are coming through the Midlands this fall.