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Il Focolare Pizzeria launches a keychain treasure hunt for their grand opening

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Pizza from Il Focolare | Photo by @colatoday

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Cottontown’s new pizza restaurant Il Focolare is officially kicking off their grand opening celebration today – and they’re giving Soda Citizens a daily “treasure hunt” through the end of the year – that not only celebrates their love of pizza, but their love of Columbia, too.

Each day, they’ll hide at least one #KeyToOurHearth pizza keychain in historical, cultural or arts locations around the city and in different neighborhoods (in hopes of encouraging people to venture out to a new area of town).

Here’s how it works:

  • Check Il Focolare’s Instagram every morning for a new clue leading you to the day’s hiding spot. On occasions, you’ll also find clues via COLAtoday – so always be on the lookout.
  • Once you find the pizza keychain, snap a selfie and post it on social media – tagging @ilfocolarepizzeria + @colatoday.
  • Then, bring the keychain to Il Focolare (2150 Sumter St.) for $10 off your order.
  • Bonus: Share the wealth with your friends by tagging them in the daily clues. Super fans are rewarded too.

Here are what the keychains look like:

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But that’s not all. Monday, Dec. 2 begins their “12 Days of Pizza” – when every day for 12 days 12 different retailers around Cola (spotlighting biz owners of color or that are woman-owned) will have 12 keychains for the first 12 customers.

Ready for Clue #1?

There are many ways to say I love you – like adding pepperoni to your white pizza or showing kindness to a friend. But nothing says it better than the newest public art installation in The Vista. Where am I?

Quiz

Thanks for answering. Please find the correct answer in the Wrap section in today’s newsletter.


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